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Emfest

Summary

BTL Aesthetics made history as the first medical device company to successfully host a groundbreaking Music + Wellness Festival.

The Purpose

We did it for the culture.

Because culture is the new currency.

MUSIC. FITNESS. LIFESTYLE. HEALTH.

Emfest was the first-ever festival to combine the love of music, dancing, and a good time with health and wellness.

The Scene

Music

Emfest was the first-ever festival to combine the love of music, dancing, and a good time with health and wellness.

Fitness

Sessions with top workout pros
Brooke Burke, Mariana Morais, Cindy Prado

Lifestyle

Wellness panels with top creators
‍Tiffany Haddish, Jeannie Mai Jenkins, Christine Bullock, Aurora Culpo, Kristen Gaffney, Nicole Williams English, Lucio Andreozzi, Draya Michele, Niki Demar, Tanya Rad, Nazanin Mandi, Emily Morse, Patricia Wallace MD, Becca Pate, Sophia Culpo, Amanda Holden MD

Health

Wellness treatments from the empire

The Initiative

Be seen.

Publicity. Visibility. Prominence.

The Scene

Be bold.

Everyone heard about Emfest.

Over 36k
visits to our Emfest website in a single month.

700+

Attendees

1.1

mILLION PEOPLE
REACHED ONLINE

2.4

mILLION impressions
on content

Digital ads hit every major platform.

The Merch

The social media drop

@EmfestFestival. It hit different.

Our reels created maximum FOMO.

The Recognition

Shout-outs GALORE.

Destination accounts, Emfest talent, Influencers, and our BTL team all took to IG and contributed to our HYPE.

The Updates

No leaf unturned.

Open up, you've got mail.

The Series

The road to EMFEST was Golden.

BTL Launched a 5 part series of a fab group of friends going across the country to reach Emfest.

Our series and reels amassed over 177,000 organic video views online.